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Established 2013

We Craft
Digital Legacy.

PRODUCTION / CONTENT / TALENT / NEWS / DEVELOPMENT

ABOUT

About FBM

History

FBM Media Solutions, founded by CEO Carl McDonald, established its headquarters in the United Arab Emirates in 2018. The company has evolved into a premier production partner for leading global brands, including Getty Images, Euronews, BBC, CNN and Bloomberg.

In 2021, we expanded our portfolio through FBM Films FZCO, delivering impactful projects such as EXPO 2020, GITEX, Steven Bartlett at Dubai Opera, and the award-winning ‘Welsh in Dubai’ documentary series.

The company’s expertise now spans media production, content creation, talent management and development and we have recently strengthened our presence in the Kingdom of Saudi Arabia with collaborations including LEAP, Red Sea Film Festival, FII Institute, and Sandstorm Festival.

Embracing the shift to short-form, agile content, FBM now develops cutting-edge platforms for Sports, News and Entertainment across the Middle East. Our capabilities lie in rapid production, streamlined filming, and innovative storytelling, empowering clients to engage audiences and amplify their brand impact.

Our Showreels

Our Services

Comprehensive media solutions across production, content, talent, news, and development.

Production

Professional video and media production services. From concept to delivery, we bring your vision to life with cutting-edge equipment and expert craftsmanship.

High-end video production

Broadcast-quality content

Post-production and editing

Motion graphics and animation

Production

Content

Strategic content creation that engages audiences and drives results. We develop compelling narratives across all platforms and formats.

Content strategy and planning

Multi-platform content creation

Social media content

Brand storytelling

Content

Talent

Comprehensive talent management services. We connect brands with the right talent and manage relationships for successful collaborations.

Talent sourcing and casting

Talent management

Brand partnerships

Contract negotiation

Talent

News

Cutting-edge news distribution and media services. Specializing in Web3 Sports, Web3 News, and podcast production and distribution.

Sports coverage

News distribution

Podcast production

News content creation

News

Development

Technical development and innovation services. Building custom solutions and platforms to support your media and content needs.

Custom platform development

Technical solutions

System integration

Innovation consulting

Development

Team Spotlight

In-depth profiles of our key team members.

Carl McDonald

Carl McDonald

CEO

Carl McDonald is the Founder and Owner of FBM Media Solutions and FBM Films LLC, with over 20 years’ experience working at the sharp end of international media production.

An entrepreneur and Creative Director, Carl has built and led high-performing teams delivering broadcast, branded content, and large-scale productions for global networks, platforms, and brands. His work spans television, documentary, digital, and commercial content, with a reputation for combining strong storytelling with flawless execution.

Based in the Middle East and operating extensively across Europe and the Far East, Carl brings deep regional knowledge, trusted international crews, and a calm, solutions-driven approach to complex productions. Known as both a creative lead and an on-screen host, he combines editorial instinct with commercial awareness — ensuring every project is engaging, authentic, and delivers real value.

At the core of FBM is a tight, experienced team and a global network built on trust, taste, and consistency — producing work that travels well, lands properly, and stands the test of time.

Our Partners

We collaborate with the industry's leading organizations to deliver exceptional results.

Getty Images

Getty Images

Visual Content

Premier visual content partnership for high-quality imagery and media assets.

Euronews

Euronews

News Distribution

Strategic partnership for news distribution and media coverage across Europe.

BBC

BBC

Broadcasting

Collaboration with one of the world's leading broadcasters for content and production.

Web3 Media

Web3 Media

Web3 Media

Innovative partnership in Web3 media, sports, and news distribution.

Bloomberg

Bloomberg

Financial Media

Partnership with leading financial news and media company.

CNN

CNN

News Network

Collaboration with global news network for content and distribution.

FIFA

FIFA

Sports

Partnership with world football's governing body for sports content.

Coca-Cola

Coca-Cola

Brand Partnership

Strategic partnership with global beverage brand for content and campaigns.

Expo 2020

Expo 2020

Events

Partnership for Dubai Expo 2020 content and media production.

ADNEC

ADNEC

Exhibitions

Partnership with Abu Dhabi National Exhibitions Company.

GITEX

GITEX

Technology

Partnership with GITEX for technology and innovation content.

Dubai Economy

Dubai Economy

Government

Collaboration with Dubai's Department of Economy and Tourism.

Dubai Opera

Dubai Opera

Culture

Partnership with Dubai Opera for cultural content and events.

Jumeirah

Jumeirah

Hospitality

Partnership with luxury hotel group for hospitality content.

LEAP

LEAP

Technology

Partnership for LEAP technology conference content and media.

Qatar Tourism

Qatar Tourism

Tourism

Collaboration with Qatar Tourism Authority for destination marketing.

Saudi Tourism

Saudi Tourism

Tourism

Partnership with Saudi Tourism Authority for content and campaigns.

S4C

S4C

Broadcasting

Partnership with Welsh language broadcaster for content production.

Atlantis The Palm

Atlantis The Palm

Hospitality

Partnership with Atlantis The Palm for hospitality and luxury content.

Sports Show ME

Sports Show ME

Sports

Partnership for sports content and media services.